By Kevin Leigh, www.digitaldealer.com View Original As modern dealers, we have become digital marketing professionals. We have beautiful retail websites, focused on the buyer’s experience. Most have a digital marketing department or at the very least a person devoted to making their cars “pop” off the page online. But for some reason, we … Read More
“How do I get buyers to come to my bid sale inspection day?” Just because you hold a Wholesale Inspection Event does not mean wholesale car buyers will show up. Getting the right buyers to come to your auction or bid sale, both in person and online can appear to be challenging. But it doesn’t … Read More
[fusion_builder_container hundred_percent=”no” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” enable_mobile=”no” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” video_preview_image=”” border_size=”” border_color=”” border_style=”solid” margin_top=”” margin_bottom=”” padding_top=”” padding_right=”” padding_bottom=”” padding_left=””][fusion_builder_row][fusion_builder_column type=”1_1″ layout=”1_1″ spacing=”” center_content=”no” hover_type=”none” link=”” min_height=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”left top” background_repeat=”no-repeat” border_size=”0″ border_color=”” … Read More
There is a growing trend among dealers: “Hold in-house auctions.” This topic is somewhat controversial because it has become main stream to take your wholesale cars to auction and that it. Most dealers (more than 92%) take their cars to off site auctions, pay the fees, pay for shipping and … Read More
Title Attached/Missing/Lien a Detailed Definition Title Attached. New dealers/wholesalers are often confused about what “Title Attached” means. It actually means that the title is NOT present at the time of the sale. This means the selling dealer has the title but it is not on hand at the time of … Read More
Dash Light is on: How Do I Explain This to my Auction Bidders? So the car you are trying to sell at your dealer auction has the engine warning light blinking. It can mean trouble for the person (bid sale attendant) trying to merchandise this car online to their wholesalers. … Read More
Promoting your dealer auction is very important. Just because you have a great auction location and wonderful wholesale managers running it, does not guarantee that anyone will visit your auction viewing day or your online wholesale site. These are some basic steps to get wholesale customers to show. Maintain a … Read More