crowd·sourc·ing ˈkroudˌsôrsiNG/ noun the practice of obtaining input into a task by enlisting the services of a large number of people, either paid or unpaid, typically via the Internet. “It’s like crowdsourcing your wholesale auctions.” I was discussing one of the auction reports we provide with Jeff Rubin, COO of … Read More
Dealer onsite auctions have improved in every major operational statistic that we track.
About 40% of dealers in the US and Canada, wholesale cars direct to used car lots, wholesalers and junk yards. But a new trend has emerged, mostly in the NE called the bid sale. Take a look
By Kevin Leigh, www.digitaldealer.com View Original As modern dealers, we have become digital marketing professionals. We have beautiful retail websites, focused on the buyer’s experience. Most have a digital marketing department or at the very least a person devoted to making their cars “pop” off the page online. But for some reason, we … Read More
[fusion_builder_container hundred_percent=”no” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” overlay_color=”” video_preview_image=”” border_size=”” border_color=”” border_style=”solid” padding_top=”” padding_bottom=”” padding_left=”” padding_right=””][fusion_builder_row][fusion_builder_column type=”1_1″ layout=”1_1″ spacing=”” center_content=”no” hover_type=”none” link=”” min_height=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”left top” background_repeat=”no-repeat” border_size=”0″ border_color=”” border_style=”solid” border_position=”all” … Read More
How to promote the right people, keep the expenses low and out preform big box auctions! I recently presented Auction Simplified to a large dealer group. While the idea of running their own auction appealed to them, the question of staffing costs came up. Before I knew it, the meeting … Read More
I recommend that you take a look at CarFax’s history based value it is a beta product from Carfax and in my opinion a great tool to have in your appraisal arsenal. We had the pleasure of meeting Carfax at our booth at the NADA conference in April, where they … Read More
Even though wholesale managers groan, and say things like, “I’m off to the auction, AGAIN” and “I barely see my family because I travel so much”, in the end wholesale and remarketing managers might actually enjoy going to the auction. Let’s investigate this further. Gut vs Market Metric: Even though … Read More
“How do I get buyers to come to my bid sale inspection day?” Just because you hold a Wholesale Inspection Event does not mean wholesale car buyers will show up. Getting the right buyers to come to your auction or bid sale, both in person and online can appear to be challenging. But it doesn’t … Read More
Dealers ship their cars off to auction only to find that 50% go unsold. We even have a special name for this; it’s called a “No Sale” or NS for short. So what’s next for that “No Sale” car? Run it again? Ship it off to another auction at additional … Read More